Since I began freelancing a little over a year ago, I’ve collaborated with around a dozen high-growth companies and elite professionals. And I’ve never had to bargain for the premium rates I charge for my content marketing services. Consequently, I’d like to provide you with some tips on how to begin freelancing and make money doing it, even if you’re a complete novice.
Due to my success in identifying my value propositions, positioning myself as an industry expert, and putting my freelance writing content in front of my new target audiences, I have a 3-6 month waiting list for new freelancing clients and jobs.
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However, it most certainly didn’t happen overnight. My rapid climb to prominence as a freelancer may be attributed to a LOT of clever placement, several hard hours of work, and good timing.
If you’re ready to take freelancing seriously and raise your self-employed income, here are my top five tips for increasing your earnings during your first year of freelancing.
Decide on a specialty.
If your goal is to start freelancing, you could be prepared to take ANY paid job on Fiverr or Upwork. However, as your freelancing company grows, you’ll need to be more selective about the jobs you accept and the clients you work with.
Perhaps you’re wondering how exercising caution in the freelancing work I accept can enable me to make MORE money.
The age-old debate over whether you should start your freelancing job as a generalist or a specialist(opens in a new tab) is, in my view, not even worth considering. You become an expert in a subject when you specialize, and specialists may charge more for their specialized services (there are expert and pro categories on Upwork and Fiverr too).
If you were a prospective client looking for someone to update your outdated website, fix your email marketing. Hence, people sign up, create ads that encourage people to buy or both, would you prefer to hire a person who is a jack of all trades or an expert at doing one thing and doing it effectively? I’ll always trust the authority.
In my own experience, choosing to concentrate on content marketing consulting instead of working as a generic digital marketer for hire has been the most palatable decision I’ve ever made for my freelance business.
Given that you are working alone, you must become an expert in your industry. Your study should make it possible for you to reach Potential clients
Your goals as a freelancer; Subjects for evergreen or current content; Methods of work used by top producers in your specialty
Create an expert portfolio website.
One of the best ways to display your technical prowess is to have your excellent portfolio site(opens in a new tab). To be taken seriously as a new freelancer, you need a website like this:
Shows off your expertise. Highlights significant past experiences. Discloses your identity.
So that potential consumers may locate you quickly, including your contact information.
If you lack significant job experience or references, a robust portfolio might be a tremendous benefit. (For more details, read 11 High-Paying Tech Jobs Without Experience.)
Your portfolio should enlighten, arouse interest in, and encourage potential clients to choose you for their technical needs. Take the time to select what to put in your portfolio and how it will be presented before you begin looking for new jobs.
Start including links to your portfolio website in your email signature and social media freelancing profiles once it is life.
Develop Your Skills by freelancing
What argument supports raising hourly rates the most strongly? Make sure you have extraordinary, in-demand skills.
You may practice using your new skills by generating the activities you’d eventually want to do for pay. The more you can separate yourself from the competition with side projects and references that will attract buyers, the better.
Joining the train doesn’t need a BS in computer science, even though freelancers might earn more money. Skillcrush’s Front End Development course may help you take ownership of your education.
Build a webpage
A website is a must for independent contractors who want to showcase their work. Nothing more effectively conveys your skills to prospective clients than an online portfolio.
Rowan Made owner Breanna Rose recommends using website themes if you can’t afford a designer.
Opt for instruments for freelancing-within your means.
Since remote work has become the norm, independent contractors mostly use software to do their tasks.
According to Upwork, 22% of American workers will be engaged in remote work by 2025.
As a freelancer, you are in charge of acquiring every single one of your tools. You must thus carefully choose your equipment to stay within your budget.
If you’re starting and have limited funds, make the most of what you already have.
For example, WordPress is a great web host that is affordable. Depending on freelance career, you utilize it forfirst few months to a year before purchasing a custom website.
Choose a Rate
Your long-term career and success as a freelancer depend on you following this advice.
You may charge by the job or the hour, depending on your experience freelancing . Additionally, you may spread payments out across several project milestones or deliverables.
For instance, a freelance writer may carry out all of the tasks above while also billing by the word.
There are many options for deciding how much to charge clients. Here is a detailed guide that may be helpful.
Micromanagement is another vital issue with hourly pay. This allows consumers to dispute the stated number of hours or the size of the work that must be done. A flat fee is often preferable to an hourly cost.